Article by Giovanni Angelini Influencing consumers to book hotels is the ultimate objective of any hotelier regardless of their role or position within the organization. In principle, everyone working in the hotel business
Tourism contributes up to 10% of the world’s work force according to UNWTO, explaining why many undergraduate and graduate schools are offering hospitality degrees. However, unlike engineering where practical skills taught in
It’s easy to think of Artificial Intelligence having four key components; Machine Learning, Natural Language Processing, Speech, and Image Processing. Each of these key components may have one or several technology subsets
TripAdvisor has today published its first-ever Review Transparency Report, revealing never-before-shared details about its review moderation processes, as well as statistical data on the volume of fake review attempts targeted at the platform
This week both Instagram and Facebook were down, causing panic among social media addicts who flocked to Twitter – which mercifully stayed online – to share their concerns. Websites like downforeveryoneorjustme.com that can tell
Guests’ first impressions of a hotel can influence the entire experience of their stay. Therefore, many hoteliers strive to create the “Wow Factor” in order to capture their guests’ interest, potentially creating more
The global study, conducted in partnership with Ipsos MORI, polled over 23,000 TripAdvisor users across 12 markets on the use of online reviews and their role when booking hotels, restaurants and experiences.