• 10 December 2018
Largest New-Build Hobart Hotel Announced as Ibis Styles

Largest New-Build Hobart Hotel Announced as Ibis Styles

Hobart is set to welcome its largest hotel this July following the signing of an agreement between AccorHotels and Singapore developer, Fragrance Group who will open a new-build hotel under the internationally-renowned ibis Styles brand.

The $50million new-build **ibis Styles Hobart **is located in a prime position on Macquarie Street within close proximity to major tourism attractions such as Salamanca Markets, the Tasmanian Museum and the Playhouse Theatre.

With 296-rooms spanning 10 floors, the hotel will be the largest in the Tasmanian capital city and bring much needed design-led affordable quality accommodation to Hobart. Hobart locals and hotel guests will enjoy a ground level bar and restaurant, named Mr Good Guy which will serve up Asian street food and quirky drink menus.

The hotel, designed by X Squared Architects has been registered to receive a 5-star Green Star sustainability rating and will employ 65 people once operational. Plans are also in place for the hotel to offer the award-wining Le Club AccorHotels and Accor Plus loyalty programs, as well as become accredited to AccorHotels’ optimum service standards program for Chinese guests ‘Hao Ke Ya Gao’ to maximise the potential of the Chinese inbound market.

Fragrance Group CEO, James Koh said “We at Fragrance are equally excited to deliver the first of three hotels planned for Hobart. Ibis Styles Hobart will be a fresh addition to the already vibrant city and we look forward to providing bigger and better quality hotels for the ever increasing number of visitors to Tasmania.”

Once open, the hotel will become the 70th ibis Styles branded property to open in the Asia Pacific region and complement AccorHotels existing hotels in Tasmania; The Sebel Launceston and Mercure Launceston. Ibis Styles Hobart will join AccorHotels’ ibis megabrand network of hotels (ibis, ibis Styles, ibis Budget) across every other mainland state capital in Australia and over 2,000 hotels encompassing more than 210,000 rooms worldwide. 

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