Mr. Pramookpisitt Achariyachai, Kata Group Resorts Founder and President said he felt that the international hotel management company was a good match to the resort.
“With a new partnership, we believe that AccorHotels will drive the continued success and popularity of the resort. Koh Samui is a very competitive market and we are confident that the reputation of the Novotel brand combined with AccorHotels’ global distribution channels will help raise the profile and prosperity of the property for many years to come,” he said.
“We will continue our strategy of partnership with international brands as well as operating our own brands, such as Beyond, as we grow our presence in Thailand and support the country’s thriving tourism industry.”
Novotel Samui Resort Chaweng Beach Kandaburi is highlighted two swimming pools, a spa, and three bars and restaurants, providing an ideal setting for couples, families, wedding parties or meeting groups, as well as offering diving, trekking and cultural activities.
Kata Group Resorts is the owner of six resorts in Southern Thailand in Phuket, five of which it operates, starting out with Kata Beach Resort and Spa and Phuket Orchid Resort and Spa during Thailand’s fledgling tourism years in the late 1970s.